At AdTorque Edge we pride ourselves on being industry leaders and trusted advisors to our clients. We regularly write articles and feature in the media discussing the latest trends and best practices in digital advertising, and you can find them all here in Our Words.
Publish Date - 31/08/2020
2020 has been a turbulent year! COVID-19 has had ramifications on everyone’s lives and businesses.
Publish Date - 31/08/2020
Did you have it built a few years ago and - apart from occasionally updating homepage banners and new vehicle pages
Publish Date - 28/07/2020
The creative component of an advertisement has traditionally been a key part – if not “the” key part – of ensuring a campaign message achieves cut through in print, TV and radio.
Publish Date - 02/07/2020
As dealerships try to recover from the effects of coronavirus restrictions, data is becoming more crucial than ever, particularly when it comes to marketing.
Publish Date - 02/06/2020
During the early stages of the Coronavirus crisis, many businesses were rendered powerless and left floundering as customer numbers dwindled and revenue dried up.
Publish Date - 02/06/2020
With ninety-six percent of car buyers saying they research a dealership online before entering a showroom, it is blatantly clear that a high performing, quality website is a crucial element of a dealer’s marketing strategy.
Publish Date - 06/05/2020
During these unprecedented times, it has been amazing to watch humans adapt and grow around the tight restrictions that are in place, finding ways to shift their processes and adjust their offerings to enable businesses to continue running.
Publish Date - 06/01/2020
As we’ve explored in previous columns, today’s competitive automotive market requires dealers to be running continuous digital advertising campaigns to ensure they reach customers at every stage of the buying journey.
